We all know the truth about diets: they don’t work. And yet, every year millions of people are drawn to flashy, clickbait titles with empty promises to “melt away the pounds.”
While there’s nothing wrong with wanting to take steps to feel your best, it is a problem if we keep setting ourselves up for disappointment with quick-fix programs that are pretty much doomed to fail. It’s not that the motivation isn’t there for most of us. But without the right tools and resources, what happens? We beat ourselves up for not sticking with some program that was probably designed for short-term gains without long-term results. How unfair is that?
Here’s the thing. Even if you have the best intentions, studies suggest that only three to five percent of people who lose weight actually keep it off longer than a year. Why?
Well, there are several reasons. But the primary reason is that shiny diets or weight loss programs don’t work is that they don’t consider everything that goes into making long-term changes nor do they focus on quality. (And spoiler alert, quality is everything). If finding our way to optimal health was simple, we wouldn’t have so many people struggling with weight or health conditions.